Filling in a survey

We are concerned that a New Zealand Post household survey does not clearly state that filling in the form is entirely voluntary.

In fact, the survey which is entitled “An opportunity to win,” only reveals the voluntary nature of it in the small print under Guidance Notes.

We have had a number of concerned subscribers contacting us, thinking that because it comes from NZ Post they must fill out the form.

On top of that some questions relate to a householder’s partner, including asking for their birth date, and the only security around that is that you are supposed to have asked them first.

We appreciate that NZ Post is collecting the information so it can sell it to businesses here and overseas who want to target their advertising messages, but it should be upfront about this.

NZ Post is in a powerful position to collect the data. It would have been better to call its survey exactly that rather than disguising it as "An opportunity to win”.

Privacy Commissioner Marie Shroff has also expressed concern about the survey, saying people are confused about whether they must complete it or not.

Tell us what you think.
 

Member Comments


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Spam kings Posted by: Miraz 16 Jul 2009 12:34pm

I found the survey outrageous and feel Consumer's and the Privacy Commissioner's admonishments are far too muted.

NZ Post are simply gaining information to sell to companies who will then spam those who've handed over their info. What's more they've deviously concealed this info in the small print.

In the online world this kind of approach is very clearly labelled spam. It should be labelled spam here too. It is unacceptable.

NZ PEST Posted by: Philip Pearson 16 Jul 2009 11:28am

It's amazing how low and devious a State owned company can get when they are desperately trying to maintain a healthy dividend for the Government. And presumably ensure the executive's bonuses ?

I sincerely hope that most, or all, of these "surveys" end up being trashed, so that NZ POST is given a strong message to get out of our private lives.

Unsolicited Posted by: davematt 16 Jul 2009 8:11am

A random document arrives in the post asking for all manner of personal details about me and my family... I didn't even wait to read about selling my information to 3rd parties before it ended up in the recycling.

We get enough unsolicited junk as it is. Filling in this form will just end up filling your mailbox, email account and voicemail for more rubbish.

I am very disappointed in NZ Post about this.

Agreed Posted by: Sheldon 15 Jul 2009 6:02pm

My wife and I debated whether or not we should spend the hour required to fill it in. The personal income questions and the small print "we will pass this info on to 3rd parties" helped us make up our minds.

Junk mail Posted by: DavidA 15 Jul 2009 5:25pm

I saw the survey and immediately threw it out because it wasn't clear to me what it was for.

In fact it seemed to suggest that they would pass on my response to other companies - I'm going to fill that out... yeah right..

NZ Post Posted by: Hilary Calvert 15 Jul 2009 4:32pm

I am a lawyer and I wrote to NZ Post to ask them to change an address for a client. NZ Post then sent them an offer of a credit card.

These days peopel have enough problems with credit without unsolicited offers from NZ Post.
They should not use info they have from a place to do another thing.

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