
We worked on this test with the Ministry of Consumer Affairs. Initially we screened around 200 toys for noise; we then selected 21 for full laboratory testing to the children's toys standard (AS/NZS ISO 8124.1:2002).
The toys ranged in price from $2 to $80. They included hand-held toys, table-top or floor toys, rattles, squeeze toys, and toys held close to the ear.
The standard recommends different maximum-noise levels depending on how the toy is meant to be used. For instance, a toy normally used on the floor can be louder than one that's held to the ear.
Because the human ear perceives sound in a distinct way, we tested the toys for their maximum sound level and also as heard by humans.
What damages our hearing?

Our hearing can be damaged by brief exposure to intense noises or by long exposure to less-intense noises.
Sound is created by rapid changes in air pressure. These changes cause our eardrums to vibrate in sympathy. The eardrum vibrations are linked to the cochlear deep inside our inner ears, which contain minute hairs linked to nerve cells that tell our brain we are hearing something.
If those minute hairs are vibrated too much by loud sound, they become damaged. And from then on - for the rest of our lives - we can't hear as well.
Read what our members have to say close
To save money on essentials and make buying decisions easy, you can't go past Consumer. We're proud to have over 65,000 members all enjoying our independent information online or in Consumer magazine.
Here's what some of them say...
"Just wanted to let you know that I find your site excellent! Easy to find my way around, everything at my fingertips - just a click away.
I only took out a 3 month membership as I wasn't sure but it is actually really easy to use and if I want it on paper I can print the
reports. Thanks again".
Denise Watkinson - Waitakere
"My mother (74) got a renewal letter from her insurance company for her car insurance, wanting $570. After reading
your article on car insurance, I contacted one of the companies you recommended, who quoted her $318 for the same
level of cover. I just wanted to stay thank you very much for your article, as it has saved my mother a substantial amount of money".
Adrian Lane - Kapiti Coast
"I've been a member to the magazine since 1997 and enjoy reading it a lot. I've found lots of helpful information on different issues...
Thank you for being so helpful".
Peter Kovalenko - Porirua
"I have been a member of the Consumer NZ for 20 or more years and have enjoyed much reliable advice.
I turn to their tests before making significant purchases".
Lyndal Print – Auckland
Join Consumer now and make your decisions easy on a huge range of products and services
- Over 500 reports, plus interactive tools and calculators
- Independent advice from NZ's trusted source of information
- Join over 65,000 members who help us get all NZers a fairer deal



