The skinny mannequins that caused huge debate around the country this week will be removed from Glassons shop windows.
The mannequins, which had protruding ribs, were photographed and circulated online by Auckland actress Emily Robins who believed they encouraged an unhealthy body image in young girls.
Hallenstein Glasson chief exectuive Graeme Popplewell said the company acknowledged the mannequins were unacceptable and would be removed from stores.
“While these mannequins are not new to the business, we have taken on-board the feedback of New Zealand women in its entirety, and we unreservedly apologise for any upset we may have caused those who viewed the store displays,” Mr Popplewell said.
“The removal of the offending mannequins is effective immediately and once again we wish to reiterate how truly sorry we are to the women of New Zealand.”