15oct plain english finalists announced hero
20 October 2015

Plain English finalists announced

The Awards celebrate concise documents and websites.

The list of finalists for the 2015 Plain English Awards is out. Judges had 140 entries to read through, and a hard job choosing between them. Any individual or organisation that made the finalist list should be very proud to be there.

2015 is the tenth year of the WriteMark Plain English Awards. The Awards celebrate clear, concise documents and websites – and the people and organisations who create them.

Consumer NZ is sponsoring the two People's Choice Awards - Best Plain English Communication and Worst "Brainstrain" Communication. You can check out the websites and documents that are finalists for these two awards further down this page.

This year’s entries demonstrate the ever-increasing commitment to plain English in New Zealand. More and more businesses and government departments are beginning to understand the benefits of communicating well. Clear writing shows respect for audiences and readers, and builds goodwill. It also helps organisations save both time and money.

“Writing information in plain English makes clients happy and helps your bottom line. More than that, it helps people understand their rights and responsibilities as citizens and consumers,” says Gregory Fortuin, Chair of the WriteMark Plain English Awards Trust.

This year, we’ve been pleased to see entries from people and organisations who’ve never entered before. We’ve also seen some organisations become finalists in multiple categories. This shows a real commitment to clear communication.

As ever, the public has been keen to get involved. We’ve received plenty of nominations for both the Best Plain English Communication and the Worst “Brainstrain” Communication.

First prize in the premier Champion category of the Awards is $10,000 worth of plain English consultancy from sponsor Write Limited. Winners will be announced at the Awards ceremony in Wellington on Thursday, 19 November. The finalists are:

Plain English Champion — Best Organisation

  • ANZ
  • Castalia Strategic Advisors

Plain English Champion — Best Individual or Team

  • ANZ — Cushla Scholfield
  • ANZ — Wealth team
  • Careers NZ — Online Content team

Plain English Champion — Best Project

  • ANZ
  • Mercer
  • Ministry of Social Development

Best Plain English Document — Public Sector / Non-Government Organisation (NGO)

  • Commerce Commission — Borrowing money or buying goods on credit: Know your rights
  • Inland Revenue — Our Organisation 2015–2017
  • Ministry of Social Development — Protect Your Future with an Enduring Power of Attorney
  • Quitline — Quit smoking resource for pregnant women
  • Wellington City Council — Get prepared for an emergency

Best Plain English Document — Private Sector

  • ANZ — Home Loan Agreement
  • ANZ Investments — KiwiSaver Scheme Investment Statement
  • Beef + Lamb — 2015 Sheepmeat and Beef Levy Referendum, levy proposal, pocket guide and team guide
  • Moneta Media — Juno (Spring 2015)

Best Plain English Website — Public Sector / Non-Government Organisation (NGO)

Best Plain English Website — Private Sector

Best Plain English Sentence Transformation

  • ANZ — sentence from ANZ Guarantee
  • Saunders Robinson Brown — sentence from Agreement for sale and purchase of land
  • Statistics NZ — sentence from Commuting patterns in greater Christchurch: Trends from the Census of Population and Dwellings 2006 and 2013

Best Plain English Technical Communicator

  • Sarah Wilcox, Descipher
  • Victoria Anderson, NZ Defence Force
  • Emma Adcock, OSPRI
  • Meredith Evans, Synlait Milk

Best Plain English Annual Report

  • ANZ — ANZ KiwiSaver Scheme Annual Report
  • Mercer — 2015 Mercer KiwiSaver Scheme Annual Report
  • Watercare Services Limited — Watercare Annual Report 2014

Best Plain English Legal Document

  • ANZ — Home Loan Agreement
  • ANZ — ANZ Guarantee
  • OnePath Life (NZ) Limited — ANZ Life and Living Insurance — Policy Document
  • TVNZ — House Rules

Best Plain English Turnaround

  • OSPRI — Can’t contact letter
  • OSPRI — NAIT tutorial video — registering animals
  • OSPRI — Preparing for TB testing

People’s Choice — Best Plain English Communication

People’s Choice — Worst “Brainstrain” Communication

Member comments

Get access to comment