Sentiment tracker - Financial position

Tracking New Zealanders’ opinions on a range of issues, the Sentiment Tracker is a nationally representative study.

How New Zealanders feel about their financial situation is often related to a mix of internal and external factors - their financial literacy, personal circumstances, and the state of the economy. Respondents were asked about whether they are living within their financial means as well as their understanding of financial support available to them.


Key facts

The majority of New Zealanders feel they are living within their financial means (68%, up from 65% in the first survey in June ‘21).

With New Zealanders recently taking a more considered approach to their savings, fewer find it difficult to meet their financial commitments (22% cf. 27%). They are also more confident on where to go for financial support (13% disagree they know where to go for financial support cf. 17% in June ‘21).

Males are more confident on where to go for financial support (59% agree they know where to go for financial support cf. 53% for females). Compared with the previous survey, significantly fewer females report finding it difficult to meet their financial commitments (21% cf. 26% in June ‘21).

Media inquiries

If you're a journalist or researcher and would like to obtain exclusive data insights for a story, feel free to get in touch with Gemma or Raksha today.

Gemma Rasmussen Gemma Rasmussen
Head of Communications
and Campaigns

021 891 985
gemma@consumer.org.nz
Raksha Nand Raksha Nand
Communications advisor

027 215 0456
raksha@consumer.org.nz

Business inquiries

If you are interested in purchasing more detailed Consumer sentiment data - including a comprehensive insights report and the data in spreadsheet form - please contact Elisa Lamb, Consumer Trusted Programme Manager - elisa@consumer.org.nz.

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