Time to ban drug ads

Medicine ads increase risk of drug misuse.

19apr time to ban drug ads hero default

Help us get the law changed.

The Ministry of Health is consulting on whether the law should be changed to ban direct-to-consumer advertising (DTCA) of prescription medicines.

You can help us get the law changed by making a submission supporting a ban on DTCA.

Use our template submission below. You can also use the online form on the ministry’s website. The consultation is part of a larger revamp of the Medicines Act (you can find questions about medicine advertising in section C10 of the consultation document).

Public submissions close on 18 April, 2019.

Email your submission to therapeuticproducts@moh.govt.nz



Therapeutic Products Regulatory Scheme Consultation
Ministry of Health
PO Box 5013
Wellington 6140

By email: therapeuticproducts@moh.govt.nz

Submission on: Therapeutic Products consultation

As a consumer, I strongly support changing the law to ban direct-to-consumer advertising (DTCA) of prescription medicines in New Zealand.

[Points you may want to make in your submission]

  • Advertisements for prescription medicines do not give me all the information I need to make an informed decision about healthcare treatments.
  • Research shows DTCA increases the risk of inappropriate prescribing, creating health risks for consumers.
  • Unnecessary prescription of medicines leads to increased costs for consumers and the health system.
  • DTCA has already been banned in many other countries due to the risks it creates for consumers. Kiwi consumers deserve the same protection.
  • There’s also strong support from doctors and other medical professionals for a ban on DTCA, as they agree it creates more harm than good.

Yours sincerely