PREMIUM
15 November 2022
The big sales con: tracking 'sale' prices of appliances
When is a sale not a sale? More often than you might think.
If an appliance has a retail price of $800 yet spends half of the year on ‘sale’ at $680, is it really on sale?
That’s price data for the year to July 2022 for the Philips Smart XXL HD9861 air fryer at Farmers. It’s by no means the only example at Farmers: The Panasonic NN-ST34HB microwave flipped between $300 and $220 every few weeks, while the Breville Barista Express BES870 espresso machine was either $1200 or between $700 and $900 for a similar length of time.
Four rules to avoid getting fleeced
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Price behaviour
Play by their rules
There’s never a sale on your consumer rights
How to use price tracking
Scoring a tech bargain
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