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Food & drink

Food and drink are essential purchases, but navigating labels, claims and choices can be tricky. Our independent advice helps NZ consumers understand nutrition, food safety, authenticity and value—so you can shop with confidence.

Food label & claim investigations

Decode nutrition information panels, spot misleading health claims, and understand what food labelling really tells you.

Woman looking at cereal box.

8 food claims you should ignore

Winter wellness width

Can you boost your immunity with fortified food or dietary supplements?

Red and green superfood powders.

Superfood powders: Do the health claims stack up?

Bowl of cereal and a spoon.

Fibre and wholegrain claims on cereal: what you need to know

Drinks on a supermarket shelf

“Healthy” juice claims

Supermarket aisles.

How healthy are the products making protein claims?

How healthy are iced coffee drinks?

How to know if the crackers you’re buying are actually healthy

Image of small potatoes

Low-carb potatoes: legit or marketing?

Supermarket home brands: are they reducing product choice?

Image of a mother with her baby

Are products marketed for kids worth the extra expense?

Dairy-free cheeses

Are dairy-free cheeses as good as the real thing?

Food safety

Risky foods in fridge.

5 risky foods in your kitchen

Find out about 5 foods that pose a food safety risk and how you can keep safe eating them.
Frozen food in supermarket.

Why some frozen foods don't need a use-by or best-before date

New fridges plp social

How long will food last in the fridge once it is opened?

Image of left over food in the fridge

What's the best way to reheat your leftovers?

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Are frozen, crumbed chicken products safe to eat?

Best and worst foods

Hot cross buns with a small bowl of butter.

Supermarket hot cross buns, ranked best to worst

Ready-to-eat soups.

The best and worst ready-to-eat soups at your supermarket

Best and worst booze-free bubbly

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The best and worst non-alcoholic lagers in New Zealand

Best and worst non-alcoholic rosé

Image of cola drink

The best and worst colas in New Zealand

Image of instant coffee

Instant coffees ranked from best to worst

Non-alcoholic bubbly wines.

Best and worst non-alcoholic wines: bubbly

Image of potato chips

The best and worst salt and vinegar chips in New Zealand

Latest food & drink news & articles

Product recalls, food safety updates, nutrition science and trends shaping what New Zealanders eat and drink.

New fridges plp social

How long will food last in the fridge once it is opened?

Find out how long cheese, hummus, yoghurt and leftovers last in the fridge once they are open – and the difference between best-before and use-by dates.

How to know if the crackers you’re buying are actually healthy

Learn what the packaging claims on supermarket crackers mean and which crackers are a healthy choice.
Hot cross buns with a small bowl of butter.

Supermarket hot cross buns, ranked best to worst

Find out which hot cross buns are worth buying and which to avoid this Easter.

Health star ratings step closer to becoming mandatory on packaged foods

Learn about the food ministers’ decision to make health star ratings mandatory on packaged foods.

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